Injured Ferrari_Press_RGB.jpg

Bajaj Allianz


We were approached by Taproot Dentsu to create a series of automotive brand logos. The insight was that many automotive brands have animals on their logos and the idea was for an insurance provider, Bajaj Allianz, which basically wanted to promote safe driving. The animal logos were each given a slight twist where the said animals were moaning or in pain because of some automotive injury.

Client _ Bajaj Allianz

Agency _ Taproot Dentsu, Mumbai

Injured Ferrari_Press_RGB.jpg
Injured Lamborghini_Press_RGB.jpg
Injured Jaguar_Press_RGB.jpg
Injured Peugeot_Press_RGB.jpg